{"id":849,"date":"2018-04-17T08:56:19","date_gmt":"2018-04-17T08:56:19","guid":{"rendered":"https:\/\/89.ee\/uncategorized-et\/mis-kasu-toob-e-kaubandus\/"},"modified":"2018-04-17T08:56:19","modified_gmt":"2018-04-17T08:56:19","slug":"mis-kasu-toob-e-kaubandus","status":"publish","type":"post","link":"https:\/\/89.ee\/mis-kasu-toob-e-kaubandus\/","title":{"rendered":"Mis kasu on e-poest?"},"content":{"rendered":"

E-kaubandus on viimase viie aasta jooksul kasvanud enam kui kolm korda – ligi 90% Eesti elanikkonnast ostleb aktiivselt internetis. Pole oluline, kas kell on kolm hommikul v\u00f5i p\u00e4rastl\u00f5unal, soovi korral on igal huvilisel v\u00f5imalik v\u00f5rrelda erinevaid pakkumisi ja otsida endale sobivaimat.<\/p>\n

 <\/p>\n

E-pood on k\u00e4ttesaadav 24\/7<\/h2>\n

\u00dcks m\u00e4rkimisv\u00e4\u00e4rsemaid e-kaubanduse eeliseid nii ostjate kui m\u00fc\u00fcjate jaoks on vabanemine asukohap\u00f5histest piirangutest. Varasemalt j\u00e4id nii m\u00f5nedki kaubad osadele inimestele nende asukoha t\u00f5ttu k\u00e4ttesaamatuks v\u00f5i tuli soovitud asja saamiseks ette v\u00f5tta pikem poesk\u00e4ik.<\/p>\n

Teine oluline tegur e-kaubanduse juures on aeg. E-pood<\/a> on avatud \u00f6\u00f6p\u00e4evaringselt ning oste on v\u00f5imalik sooritada \u00fcksk\u00f5ik mis hetkel.<\/p>\n

Kodulehel olevas poes ei taba klienti kunagi ebameeldiv \u00fcllatus \u201cTulen poole tunni p\u00e4rast tagasi\u201d sildi n\u00e4ol ning ka ettev\u00f5tjatel on v\u00f5imalus olla s\u00f5ltumatud lahtiolekuaegadest ning t\u00f6\u00f6graafikutest ja seel\u00e4bi suurendada k\u00e4ivet.<\/p>\n

 <\/p>\n

Mugavus ja kiirus<\/h2>\n

\u00dcks e-kaubanduse v\u00f5lusid on selle mugavus kliendi jaoks.<\/p>\n

Milleks veeta tunde ostukeskustes, maksta kohaletulemise ja\/v\u00f5i parkimise eest, tassida oma j\u00f5ududega kaup koju ja kulutada aega erinevate poodide valiku ja hindadega tutvumiseks?<\/p>\n

Selle asemel on v\u00f5imalus kodust lahkumata, mugavalt diivanil kohvi v\u00f5i teed juues v\u00f5rrelda tooteid, hindu ning l\u00f5puks tuuakse ka asjad sobival ajal koju k\u00e4tte.<\/p>\n

E-poe formaat, kus info iga toote-teenuse kohta on arusaadavalt “pakendatud” \u00fchele lehele, \u00a0v\u00f5imaldab kliendil kiirelt erinevaid pakkumisi v\u00f5rrelda. LIsagarantiina saab tihti lugeda ka teiste ostjate kommentaare ja hinnanguid kaubale.<\/p>\n

See lahendus sobib eriti h\u00e4sti neile, kes eelistavad ise rahulikult infot anal\u00fc\u00fcsida ning kes vahel tunnevad end m\u00fc\u00fcgisaalis, klienditeenindaja seltskonnas ebamugavalt.<\/p>\n

 <\/p>\n

Madalamad kulud omanikule, parem hinna ja kvaliteedi suhe kliendile<\/h2>\n

Paljud inimesed eelistavad e-poode parema hinna ja kvaliteedi suhte p\u00e4rast. V\u00f5rreldes tavapoodide ja e-poodide toodete hindu, v\u00f5ib hinnavahe s\u00f5ltuvalt tootegrupist olla mitmekordne. Siinkohal on parf\u00fc\u00fcmide hinnad \u00fcheks s\u00e4ravaks n\u00e4iteks miks e-kaubandus v\u00f5imaldab m\u00fc\u00fcja kaupu hulka soodsamalt.<\/p>\n

Internetis m\u00fc\u00fcdav kaup on tihti odavam, kuna ettev\u00f5tja ei pea maksma kaubanduspinna eest. Samuti on t\u00f6\u00f6j\u00f5ukulud v\u00e4iksemad ning kokkuv\u00f5ttes madalamad \u00fclalpidamiskulud v\u00f5imaldavad m\u00fc\u00fca tooteid odavamalt. Vaja l\u00e4heb ainult head s\u00fcsteemi tellimuste haldamiseks ja logistika korraldamiseks.<\/p>\n

Virtuaalsest poest tellimisel peljatakse paljude toodete puhul, et kaup n\u00e4gi ekraanil v\u00e4lja teistsugune v\u00f5i ei vasta selle kvaliteet ootusele. Seda riski saab ettev\u00f5tja maandada, n\u00e4idates toote infos mitmeid fotosid ja miks mitte ka videot tootest.<\/p>\n

M\u00fc\u00fces tooteid, mis ei vaja proovimist enne ostu, on veebilehe ja f\u00fc\u00fcsilise poe k\u00f5rval e-poe omamine kindlaks konkurentsieeliseks, v\u00f5imaldades m\u00fc\u00fca asju ka keset \u00f6\u00f6d.<\/p>\n

 <\/p>\n

E-kaubandus loob eelised m\u00fc\u00fcjate jaoks<\/h2>\n

Ettev\u00f5tjad ei ole s\u00f5ltuvad ajalistest piirangutest, pood on avatud k\u00f5igile ja igal ajal.<\/p>\n

H\u00e4id kaubanduspindu on piiratud arv ning need on kallid. Soodsamad pinnad on tihti raskesti ligip\u00e4\u00e4setavad ning asuvad seal, kus ei pruugi olla piisavalt kliente. Virtuaalse poe \u00fclal pidamine maksab kuus v\u00e4hem, kui paariruutmeetrise m\u00fc\u00fcgipinna rent.<\/p>\n

Sellev\u00f5rra saab rohkem panustada turundusele<\/a> internetis – ainult virtuaalne pood kohe m\u00fc\u00fcki ei too. Konkurentideks on mitmed teised veebilehed ja e-poed, iga\u00fcks panustamas enda jaoks tulusamatele turunduskanalitele. Kes sotsiaalmeedias, kes Googles, kes mujal.<\/p>\n

Tavapoes on vaja klienditeenindajatele palka maksta s\u00f5ltumata sellest, kas oli ostjaid v\u00f5i mitte.<\/p>\n

Lisaks asukohavabadusele on e-kaubanduse teiseks eeliseks v\u00e4iksemad personalikulud – v\u00e4hema arvu tellimuste korral v\u00f5ib piisata ka virtuaalse assistendi palkamisest m\u00f5ned tunnid n\u00e4dalas.<\/p>\n

 <\/p>\n

Kas ainult jaekaubandusele?<\/h2>\n

Suur osa e-kaubandusega tegelevad ettev\u00f5tted m\u00fc\u00fcvad f\u00fc\u00fcsilisi tooteid, kuid e-keskkonnas saavad edukalt toimetada ka teenusepakkujad ja B2B (\u00e4rilt \u00e4rile) valdkonnas tegutsejad.<\/p>\n

Kui teenust saab mingilgi viisil pakendada kohe ostetavaks, v\u00f5iks see v\u00f5imalus e-keskkonnas olemas olema.<\/p>\n

N\u00e4iteks saavad ilutegijad (juuksurid, kosmeetikud, mass\u00f6\u00f6rid) kasutada e-broneerimiss\u00fcsteemi ja v\u00f5imalusel lasta kliendil ka koheselt pangakaardiga maksta. Nii pole hilisemat sularahaga arveldamist, ning valikus olevad t\u00f6\u00f6tunnid t\u00e4idavad kliendid ise, j\u00e4ttes teenusepakkujale l\u00f5pliku valiku. Alati on v\u00f5imalus j\u00e4rjestikused klientide ajad \u00fcmber t\u00f5sta, kui logistiliselt need v\u00e4ga h\u00e4sti ei sobi.<\/p>\n

Kliendi meeleheaks v\u00f5ib ka pakkuda soodustusi v\u00f5i muid lisah\u00fcvesid, mis suunaksid just internetis aega kinni panema ja tehingut tegema.<\/p>\n

Teisi internetis broneerimise eeliseid tutvustab inglisekeelne Styleseat.com<\/a> blogipostitus. Vastavalt nende uuringutele eelistab enamik klienti broneerida aegu internetis peale t\u00f6\u00f6p\u00e4eva – mil f\u00fc\u00fcsiline pood v\u00f5ib olla suletud.<\/p>\n

 <\/p>\n

Ka hambaarstid, rehvivahetajad ning isegi korstnap\u00fchkijad on valdkonnad, kus e-kaubandusel on veel arenguruumi. V\u00f5imalus lasta m\u00f5ned ajad klientidel ise veebis broneerida, tavahinnast soodsamalt, v\u00f5ib olla parim v\u00f5imalus t\u00e4itmaks t\u00f6\u00f6tunde v\u00f5i kuup\u00e4evi, mil n\u00f5udlus seni v\u00e4ga suur ei ole olnud.<\/p>\n

E-kaubandus v\u00f5imaldab edukalt m\u00fc\u00fca kontoritarbeid aga ka spetsiifilisi tootegruppe, n\u00e4iteks HORECA (hotellid, restoranid, catering<\/em>) sektorile.<\/p>\n

Isegi kui toode v\u00f5i teenus on selline, mille puhul eelistataks vahetumat ja isiklikumat l\u00e4henemist, saab internetikeskkonnas oma teenuseid ja tooteid tutvustada ning v\u00f5imaldada kohtumise kokkuleppimist.<\/p>\n

E-poe<\/a> puhul lisandub ka t\u00f5en\u00e4osus sooritada m\u00fc\u00fck ilma t\u00e4iendava suhtluseta, kui pakutava leiab inimene, kel t\u00f5esti on just seda vaja. Ainult veebilehel oleva p\u00e4ringu vormiga suhtlust alustades tekivad m\u00fc\u00fcgits\u00fcklis mitmed hetked, kus huvilisel on v\u00f5imalik \u00fcmber m\u00f5elda.<\/p>\n

 <\/p>\n

Kui teabe hankimine on kolinud arvutitesse ja nutiseadmetesse, siis on ootusp\u00e4rane, et digitaalsesse maailmasse leiab tee ka kaubandus. Leia oma ettev\u00f5tte jaoks sobilik m\u00fc\u00fcgikanal internetis ja ole klientide jaoks leitav ka digitaalses maailmas.<\/p>\n","protected":false},"excerpt":{"rendered":"

E-kaubandus on viimase viie aasta jooksul kasvanud enam kui kolm korda – ligi 90% Eesti elanikkonnast ostleb aktiivselt internetis. Pole oluline, kas kell on kolm hommikul v\u00f5i p\u00e4rastl\u00f5unal, soovi korral on igal huvilisel v\u00f5imalik v\u00f5rrelda erinevaid pakkumisi ja otsida endale sobivaimat.   E-pood on k\u00e4ttesaadav 24\/7 \u00dcks m\u00e4rkimisv\u00e4\u00e4rsemaid e-kaubanduse eeliseid nii ostjate kui m\u00fc\u00fcjate jaoks […]<\/p>\n","protected":false},"author":1,"featured_media":850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[59,39],"tags":[208,19,209,60],"class_list":["post-849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-e-poed","category-veeb","tag-e-kaubandus","tag-e-poe-loomine","tag-e-poe-tegemine","tag-e-pood"],"acf":[],"yoast_head":"\nMis kasu toob e-kaubandus? | 89 IT- JA DISAINITEENUSED<\/title>\n<meta name=\"description\" content=\"E-kaubandus on viimase viie aasta jooksul kasvanud enam kui kolm korda - ligi 90% Eesti elanikkonnast ostleb aktiivselt internetis. 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